Shel Horowitz-Selected Media Appearances

"Shel Horowitz is one of my most dynamic, quick thinking guests, able to seamlessly corroborate and add to contributions of other guests with split second timing."
Marisa D'Vari
Producer/Host, "Building Brand, Buzz, & Business"
Channel 9 TV, Boston, MA

"Hi Shel, we loved having you on Factor77. Your tips were very well received, glad you could take part in helping people get their business to the next level."
Matt Wilson, Factor77 TV

Notes: Shel averages over 25 interviews a year; this is a partial list.
Starred entries ( * ) were 30 minutes or longer, % = repeat appearance.

Radio
     Syndicated Shows
     Major and Medium Markets-U.S.
     Major Markets-International
Television
Major Print Media
Books that Quote or Cite Shel
Major Online-Only Media
Teleclasses and Featured Chats
Guest-Blog Posts


Radio:

Sydicated Shows:
Business of Success Talk Radio (nationwide) *
Entrepreneur Radio,
http://www.wsradio.com
Ask Heloise Radio, http://www.heloise.com *%
Gary Burbank (WLW, Cincinnati) *
Adriane Berg's Money Show (Westwood One) *
Mitch Schlimer, Let's Talk Business (Talk America) *
Jim Blasingame, Small Business Advocate (Talk America, 4x) *%
Rhona at Night (Vancouver, BC)
Moving On with Myrna Lamb (KLOC, Loveland, CO) *
Dave Scott, LibertyWorks Radio Network
Rick Barber (KOA, Denver) *
Mike Schiavo, National Business Talk Radio
Frank Foster, Wealth of a Different Kind, Talk Radio Network *%
Jerry Hudson, America Live
Crosstalk with Dr. Barton Goldsmith (KCLU, Santa Barbara) (NPR affiliate)*

Major and Medium Markets-U.S.
KYXY, San Diego (Sonny West & Pat Brown)
WELI, New Haven (Mike Cella)
KDJR/HKAD, St. Louis (Monica Adams)
KODS, Reno (Bill Schultz)
WHAS, Louisville (Bob Sokoler) *
WVKS, Toledo (Denny Schaffer and Tricia Courtney)
WBEV/WTTN, Milwaukee/Madison, WI (Jim Stowell)
KVEN, Ventura, CA (Barbara Scott)
WSKS, Syracuse (Linda Ray and Scott McKay)
WWHT, Syracuse (Mike Van Ness and Trish Paige)
KVHL Santa Barbara (Marna Davis)
WMXL, Lexington, KY (Rick O'Shea)
WBWN, Bloomington, IL (Mike Tyler)
WYUR, Detroit (Jim Davis)
KNRX, Oklahoma City (Alan Cross)
Jim Mackrell Show, Houston *
WLVJ, W. Palm Beach, FL (Steve Forsythe)
WKDF, Nashville (Jon Link)
WAXY, Miami (David Schwartz) *
KRCH, Rochester, MN (Don Gore and Big Mark Clark)
WHP, Harrisburg, PA (Steve and Melanie)
WAEV, Savannah, GA
WLVQ, Columbus, OH (Wags and Elliott)
KBOI, Boisie (Drew Harold) %
KFGO, Fargo (Jack Michaels)
WWL, New Orleans
KFMB, San Diego
WJNX, West Palm Beach (Art Butler)
Love Life Radio, Honolulu *
WKBN, Youngstown, OH
KKFM, Colorado Springs/Denver (Mark Stevens)
WJR, Detroit (Ken Calvert)
WWAX, Duluth (Laura Wilde and Jim Young)
WOND, Atlantic City (Jeff Whitiker)
KFRU, Columbia, MO (Scott Baker and Simon Roe)
KSDO, San Diego (Money in the Morning) %
WGAR, Cleveland (Ken Robinson)
KFLR, Phoenix (Bruce Thurman)
The Don and Carla Show %
Desperately Seeking Cash, Mike Bunge Show, KXEL (Waterloo, IA)
Carter & Co., WNWS, Jackson, TN *
George McKenzie Show, KAHL, San Antonio *%

Major Markets-International
ICRT, Taipei, Taiwan (David Wang) *
Mark Green & The Creatures Of The Night (Talksport Network, UK-wide syndicate)
Voice of America, Europe-wide (Martin Secrest)
CIOC, Victoria, BC, Canada (Andrew Lindsay)
CJAD, Montreal (Peter Anthony Holder, Al Gravelle) %
CIOK, St. John, NB, Canada
CJVI, Victoria, BC, Canada (Barry Bowman)
CKGL, Kitchener, ON, Canada (Steve Hodgson)
ABC Radio News-Australia


Television:

ABC News (nationally syndicated)
WHDH Channel 7, Boston (Fox)
Channel 9, Boston
Nutmeg TV, Hartford, CT area, The Book Authority (Brian Jud)
Lower Bucks Cable, Philadelphia area (Mark Drucker) (phoner)
Northampton Community TV
Amherst Community TV
Channel 5, Hadley MA


Major Print Media:

New York Times %
Wall Street Journal
Washington Post %
Reader's Digest
La Repubblica, Italy's national newspaper
Chicago Tribune
NY Daily News
Cleveland Plain Dealer
Boston Globe %
Christian Science Monitor %
Inc. Magazine %
Entrepreneur %
Fortune Small Business %
Woman's Day %
Los Angeles Times %
Aviation Week
Working Mother
Working Woman
The National Post of Canada
Ragan Strategic Media/Ragan Report %
SAM (Sales And Marketing Magazine) %
Midwest Book Review %
Redbook
Atlanta Journal-Constitution
Bulldog Reporter's Media Relations Insider %
Hospitality Sales and Marketing
    Association International
Boston Herald
Chief Marketer
Profnet Roundup %
Book Marketing Update %
Southwest Spirit
Crain's New York Business
Semana (Bogotá, Colombia)
Costco Connection
USA Today
Slate
Tampa Tribune (Tampa, FL)
San Diego Union-Tribune
Business Management Daily
Metro (nationwide/international urban paper)

Major Wire Services
Associated Press (AP)
United Press International (UPI)


Books that Quote or Cite Shel:

Guerrilla Marketing for Writers: 100 Weapons to Help You Sell Your Work
by Jay Conrad Levinson, et al

Complete Guide to Internet Publicity: Creating and Launching Successful Online Campaigns
by Steve O'Keefe

How To Publish and Promote Online
by M. J. Rose and Angela Adair-Hoy

Get Slightly Famous
by Steven Van Yoder

Trash-Proof News Releases
edited by Paul Krupin

Starting an Online Business for Dummies, Third Edition
by Greg Holden

Successful Website Marketing
by Peggi Ridgway

The Consultant's Guide to Proposal Writing : How to Satisfy Your Clients and Double Your Income
by Herman Holtz

The Self-Publishing Manual: How to Write, Print, and Sell Your Own Book, 14th Edition
by Dan Poynter

Successful Nonfiction: Tips and Inspiration for Getting Published
by Dan Poynter

Marketing with E mail: A Spam Free Guide to Increasing Sales, Building Loyalty, and Increasing Awareness
by Shannon Kinnard

Confessions of Shameless Internet Promoters
edited by Debbie Allen

Getting Started in Computer Consulting
by Peter Meyer

Beyond the Bookstore
by Brian Jud

Publish to Win
by Jerrold Jenkins and Anne Stanton

Complete Publishing Resource Manual
by Linda Abel

Guerrilla Saving
by Jay Conrad Levinson and Kathryn Tyler

The Home Team
by Scott and Shirley Gregory

The Simple Life
Edited by Larry Roth

Kids and Money
by Jayne Pearl

Personal Finance for Seniors
by the Editors of FC&A Publishing

PR News' "Lessons Learned from the PR Trenches"

Branded Customer Service: The New Competitive Edge
by Janelle Barlow, Paul Stewart

Small Business Start-Up Guide: Practical Advice on Selecting, Starting & Operating a Small Business
by Robert Sullivan

The Complete Idiot's Guide to Beating Debt
by Steven Strauss, Azriella Jaffe

Building Buzz
by Marisa D'Vari

Advertising Without an Agency Made Easy
by Kathy Kobliski

Book Marketing From A-Z
by Francine Silverman

The Publishing Game
by Fern Reiss

Insider's Guide to Large Quantity Book Sales
By the Jenkins Group

Poor Richard's Internet Marketing and Promotions
by Peter Kent and Tara Calishain

Everything You Always Wanted to Know About POD
by John Harnish

Streetwise Small Business Book of Lists: Hundreds of Lists to Help You Reduce Costs, Increase Revenues, and Boost Your Profits (Adams Streetwise Series)
by Gene Marks

The Complete Writer's Journal
by Carolyn Howard-Johnson; Edited by Pat Avery, Joyce Faulkner and Carolyn Howard-Johnson

The Great Formula for Creating Maximum Profit With Minimal Effort
by Mark Joyner

Publicity for Nonprofits
by Sandra Beckwith

Start Your own E-Business (Start Your Own . . .)
by Robert McGarvey, Melissa Campanelli, and Entrepreneur Press

Complete Publicity Plans: How to Create Publicity That Will Spark Media Exposure and Excitement (Adams Streetwise Series)
by Sandra L. Beckwith

Becoming a Personal Trainer for Dummies
by Melyssa St. Michael and Linda Formichelli

Small Business Taxes Made Easy: How to Increase Your Deductions, Reduce What You Owe, and Boost Your Profits
by Eva Rosenberg

From Entrepreneur to Infopreneur: Make Money with books, E-Books and Information Products
by Stephanie Chandler

The E-Code: 34 Internet Superstars Reveal 44 Ways to Make Money Online Almost Instantly---Using Only Email
by Joe Vitale and Jo Han Mok

Getting Rich In Your Underwear: How To Start And Run A Profitable Home-Based Business
by Peter I. Hupalo

The New Farmers Market: Farm-Fresh Ideas for Producers, Managers & Communities
by Vance Corum, Marcie Rosenzweig, and Eric Gibson

Make Your Business Survive and Thrive!: 100+ Proven Marketing Methods to Help You Beat the Odds and Build a Successful Small or Home-Based Enterprise
by Priscilla Y. Huff

fEmpowerment
by Sandy Shepard

Create Your Own Luck : 8 Principles of Attracting Good Fortune in Life, Love, and Work
by Azriela Jaffe

The Complete Idiot's Guide to Beating Debt, (The Complete Idiot's Guide)
by Steven D. Strauss, Azriela Jaffe

A Simple Choice : A Practical Guide to Saving Your Time, Money and Sanity
by Deborah Taylor-Hough

Bounce Back From Bankruptcy: A Step-by-Step Guide to Getting Back on Your Financial Feet, Third Edition
by Paula Langguth Ryan

The Well-Fed Self-Publisher: How to Turn One Book into a Full-Time Living
by Peter Bowerman

Confessions of Shameless Self-Promoters: Great Marketing Gurus Share Their Innovative, Proven, and Low-Cost Marketing Strategies to Maximize Your Success!
by Debbie Allen

Complete Guide to Self Publishing: Everything You Need to Know to Write, Publish, Promote, and Sell Your Own Book (Self-Publishing 4th Edition)
by Tom Ross and Marilyn Ross

Public Relations For Dummies (For Dummies)
by Eric Yaverbaum, Robert W. Bly, Ilise Benun, and Richard Kirshenbaum

Open Your Heart with Geocaching: Mastering Life Through Love of Exploration (Open Your Heart)
by Jeannette Cezanne

Small Store Survival: Success Strategies for Retailers (National Retail Federation)

Author 101 Bestselling Book Proposals: The Insider's Guide to Selling Your Work (Author 101)
by Rick Frishman and Robyn Freedman Spizman

The ABCs of Strategic Communication: Thousands of Terms, Tips and Techniques That Define the Professions
by M. Larry Litwin, APR

Modern Day Heroes: In Defense Of America
by Pete Mitchell, Bill Perkins

How to Get Happily Published
by Judith Appelbaum

Sustaining the Family Business
by Marshall B. Paisner

Cycling for Profit: How to Make a Living With Your Bike (Cycling Resources Series)
by Jim Gregory

Book Design and Production
by Pete Masterson

At Your Command
by Joe Vitale and Neville Goddard

Blog Schmog: The Truth About What Blogs Can (and Can't) Do for Your Business
by Robert W. Bly

Author 101 Bestselling Nonfiction: The Insider's Guide to Making Reality Sell (Author 101)
by Rick Frishman, Robyn Freedman Spizman, and Mark Steisel

The Power of Slow: 101 Ways to Save Time in Our 24/7 World
by Christine Louise Hohlbaum

What to Do When You Are Fired or Laid Off
by PK Fontana (Atlantic Publishing, 2010)

The Wealthy Freelancer: 12 Secrets to a Great Income and an Enviable Lifestyle
by Steve Slaunwhite, Pete Savage, and Ed Gandia (Penguin, 2010)

102 Ways to Earn Money Writing 1,500 Words or Less
by I. J. Schecter (F+W Media, 2010)

Red Fire Branding
by Liz Goodgold


You are current #3 popular download in our list of shows with 170 downloads. Thanks for helping make us a success!
—Victor R. Volkman, AuthorsAccess.com

Major Online-Only Media:

CNN.com *
Daily Marketing Ace
MSN %
AOL's homepage %
Microsoft bCentral.com %
BankRate.com
Monster.com
Examiner.com
PromotionWorld.com
Adventive.com %
Holt Uncensored
BookzonePro.com
Wall Street Journal's StartupJournal.com
BNET.com
FastCompany.com
TriplePundit.com
MSN/Sprint Business on Main %
Business Management Daily
Fuel.net
Web Worker Daily
Fox News Online
Jacksonville (FL) Times-Union
The Pantagraph
Demo Dirt
Technorati
American Express Small Business Open Forum


Teleclasses and Featured Online Chats:

Inc Online *%
AOL's Your Business Lunch *%
PRLeads.com *%
Loska.com *%
Annie Jennings PR *%
Obvious Expert Teleseminar Series *
Sharron Senter Teleseminar Series *
Samizdat.net *
Debbie Allen's Shameless Self-Promoters
     Teleconference*


Guest-Blog Posts:

FastCompany (weekly guest blog on sustainablity)
Examiner.com
International Association of Online Communicators (IAOCblogcom)--two guest blog stints, each one week long
TriplePundit
Marketing Tips for Authors
NewsBlarg
Frugal RI Mama
Roger C. Parker
Book Marketing Maven
Marketing Tips for Authors


Learn More About Shel's Books

Principled Profit: Marketing That Puts People First

Grassroots Marketing: Getting Noticed in a Noisy World

Marketing Without Megabucks: How to Sell Anything on a Shoestring

The Penny Pinching Hedonist: How to Live Like Royalty with a Peasant's Pocketbook


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