HELPFUL LINKS FOR MARKETERS
(Please note that inclusion here does not necessarily mean we have had experience with any service listed here, and this list is provided as potentially useful advice that you should evaluate. It does not constitute endorsement).

Publicity and PR Resources
Contacting the Media
Book Publishing Resources
Online Marketing
Business Services
Reciprocal Links

Please click here to request a reciprocal link.

PUBLICITY AND PR RESOURCES

www.AuthorsandSpeakersNetwork.com: Larry James, professional speaker, author & author/speaker coach presents a wide selection of articles, promotional tips, resources and more especially for authors and speakers.

Business of Chiropractic: For chiropractors looking to increase their business (my dad was a chiropractor so I have a soft spot).

Sales To Schools (http://www.salestoschools.com/) helps you start selling your material in the lucrative school market with promotional articles, sales tips, and a variety of low-cost school lists.

Children's Educational Cooperative (http://www.childrens-educational-coop.com/) decreases your marketing costs with cooperative marketing and promotion opportunities for suppliers to the children's educational market.

How I Promote My Website - covers the basics, the important ways to promote your site. You will find links to a selection of the best resources on the web.

http://www.prsecrets.com/ offers dozens of FREE articles, tips and insights on publicity, marketing, and managing the media. Learn to sell yourself without selling your soul from media coach & marketing strategist Susan Harrow.

Marcia Yudkin's Marketing Minute, Inspiring, practical advice that makes your phone ring and your inbox overflow with orders. Updated every Wednesday.

CONTACTING THE MEDIA

The Journalists Toolbox: Online Resources for Reporters and Editors features more than 8,000 Web sites helpful to the media and anyone else doing research, as well as a free newsletter.

http://www.imediafax.com/ is the tool of choice for faxing press releases. Paul Krupin, author of Trash-Proof News Releases, sends targeted one-page press releases out for just 25 cents per name. I've written several releases that went out through his service, and the clients are all pleased (especially if they review the list before it goes out). http://www.ereleases.com/ has a similar approach via e-mail, and a cheaper price. Haven't tried them myself.

http://www.ideasiteforbusiness.com/direct.htm is a tool to construct your own press release e-mailings.Or click directly to newspaper websites at http://www.usnewspaperlinks.com/ I have no direct experience so far, but plan to try both of these sometime.

There are a number of free distribution tools for press releases, including http://www.prweb.com/ (one of the longest-established and best regarded), EventCaster http://www.netread.com/calendar/ (for book-related events), http://www.comitatusgroup.com/pr/ (whose list is tilted heavily toward trade and professional journals), http://www.presswire.net/ (A UK-based service offering both free and fee distribution, depending on the release content), http://www.pressbox.co.uk/ (business-oriented service in the UK, also quite well-reputed), http://www.sayitloudly.com/

BOOK PUBLISHING RESOURCES

These sites have hundreds of articles, supplier listings, and more. If you want to publish a book--a very powerful marketing tool--you'll keep plenty busy here

Mission Publishing—We help independent professionals and experts turn their knowledge into a system of books and information products that attract a lifelong stream of clients and income. Our mentoring programs are based on 25 years of successful publishing and marketing experience.

Chelsea Green's Invisible Universe offers a categorized list of resources on energy, food, forestry, future, garden, livelihood, nature, people, planet, rural renewal, shelter, tools and travel.
(Chelsea Green is the publisher of Shel's book, Grassroots Marketing: Getting Noticed in a Noisy World.)

Midwest Book Review, http://www.execpc.com/~mbr/

Para Publishing (home of Dan Poynter's "Self-Publishing Manual"), http://www.parapublishing.com/

E-Book Architect—articles and more to help you write and sell your e-book online.

The Tool Shed in the Cat's Back Yard, http://hometown.aol.com/catspawpress/ToolShed.html

Bookzone Pro, http://www.bookzonepro.com/

John Kremer's Bookmarket, http://www.bookmarket.com/ (from the author of "1001 Ways to market Your Book)

Pub-Forum, a high-volume, high-intensity discussion list for experienced independent publishers (I co-own this list). mailto:pub-forum-subscribe@yahoogroups.com Archives are a treasure trove, open to subscribers only.

Self-Pub, a moderated discussion group for less experienced publishers, also fairly high volume. mailto:self-publishing-subscribe@yahoogrous.com

Gropen Associates, Inc. offers financial and general business advice for small publishers.

Fidlar Doubleday: Short Run Book Printing Services. Known for having the best quality in the digital book printing arena, Fidlar Doubleday emphasizes personalized customer service to support their commitment to quality.

Literary Leaps -- Thousands of links to book-related sites, arranged by category and searchable by key words.

ONLINE MARKETING

Every business website needs a privacy policy. Shopify will generate a privacy policy template for free.

Why Give "Link Love" to a Stranger? Create Your Own Custom Short URLs On Your Own Domain, and Keep all the "Link Juice"! Click here for more info.

Give to Get Marketing: Get your Free Marketing Idea-Kit, plus hundreds of how-to marketing tips, articles, case studies and examples to help you grow your business without spending a fortune.

Internet Business Cooperative is a community of entrepreneurs that share their strategies for Internet business success.

Internet Marketing Expert: MarketingScoop provides free marketing information, tools, and resources. Search our database of marketing experts, marketing service providers, and more.

WebSite 101 offers an entertaining and easy small business e-commerce tutorial to get your business up and running on the web.

Search Engine Optimism is SEO supersite with search engine marketing tools and software, search positioning tips and how-to articles for do-it-yourself search engine optimization.

Hopkins Business Communication Training - helping YOU communicate better for better business results.

Anyone Can Sell Online - free articles, e-books, and email courses to help you sell your product or knowledge online.

http://www.jimtools.com/ , http://www.virtualpromote.com/ , and http://www.freesitetemplates.com/ are all creations of the amazingly generous Jim Wilson. Go and read all the back issues of Virtual Promote Gazette, which he bundles for free as a zip file, before you start putting up a website. Sometimes I think Jim is off the mark (I never jumped on the FFA bandwagon, for instance), and sometimes his conservative politics grate me a bit. But he has put out more FREE useful tools for webmasters than anyone else I can think of.

http://www.marketingsherpa.com/ Some of the most interesting perspectives about marketing, especially online marketing--and lots of great case studies. Subscribe to their free newsletter and you'll keep coming back to this site for unique and useful content. Normally, I don't follow a lot of links in newsletters, but when this one arrives, I know I'm going to spend some time on the web, following the links.

True Web Success Reviews is about informing people about the proper way to do Internet marketing without falling in the trap that many people fall into by purchasing worthless products.

See also the links on our Recommended Programs page to access resources from master online marketers Ken Evoy, John Audette, and Dr. Ralph Wilson.

BUSINESS SERVICES

Storytree Talk Points Map: A creative and different way to formulate business plans visually (using a tree metaphor).

The Streetwise Small Business Book of Lists is a collection of hundreds of lists from over 300 business experts that will help you make decisions quickly and manage your company more effectively.

Sales Training Course UK--Calum Coburn Associates offers newsletters, articles and answers sales related questions for free.

JAYA123 is a web-based back-office system that does order-entry, invoicing, inventory, financials and more. Because it's on the web there is nothing to download, nothing to install... and is available anywhere in the world. Try the demo at http://www.jaya123.com!

RECIPROCAL LINKS

Exhibition Stand Design Exhibition stand design & trade show display booth builders & exhibition contractors. Designing & developing promotional expo stands for clients attending trade fairs & events.

Unidos Tax & Immigration Services Customizes all Income Tax - Integrating highly skilled tax preparation with reliable and personalized service, Unidos Tax & Immigration Services helps Visalia residents achieve their financial goals.

Skylight Manufacturer - SG Eco Industries has produced high quality Skylights and green products since 1988. Contact us for customized solutions to meet your energy saving needs.

RadioGuestList.com - Free Radio Guest Interviews Booking Service

Symbiant Risk Suite/ is not just a risk management software solution, it's a world leading total risk management solution. Rated in the world's top 20, initially developed with guidance from KPMG to exceed ANZ 4360 requirements

Self Improvement from SelfGrowth.com - SelfGrowth.com is the most complete guide to information about Self Improvement on the Internet.

Faith in Online Business - Home business opportunities and training.

Small Business Marketing Ideas - Small business marketing ideas, articles, case studies, and discussion forum.

Work Be Gone! - Work Be Gone! Online Internet Home Business - Make Money Opportunities

Business Cards Pro - Learn how to design & print effective business cards to network and market your business.

CheapAzz.net The goal of CheapAzz.net is to network legitimate resources of frugal and smart living into one reliable and easy to use site complete with tips, articles, resources, and forum.

Small Biz CRM—For all your small business customer relationship managament (CRM), contact management & web requirements.

Shel Horowitz has been included in the Sheer Genius section of the Marketers Hall of Fame. The site includes a list of many of the world's greatest marketers, past and present (scroll past the graphic).

MiniSiteTemplates.com Web templates reviews, HTML help and more for online marketers

Communicate Now! your one stop shop to help you communicate with confidence.

Skillstudio - Presentation Skills Training offers free presentation help sheets, powerpoint templates and powerpoint extras. They offer presentation skills, public speaking and communication skills training courses from Skillstudio - one of the UK's specialist training providers.

The Online Business Literature Library's mission is to help small business owners find quality online information they can apply to their day-to-day lives - all in one location.

Online MBA Program MBA Online Business Schools offers you the ability to search top business schools for the business class requirements to earn your executive MBA or business degree.

NoblesMarketing.com - All the resources you need to learn how to make, save and invest your money like a pro. From budgeting software to investment theory, it's all here. Even includes great work at home ideas!

Reviews of Affiliate Tracking Software Complete reviews of affiliate tracking software and affiliate program management tips.

http://www.CrisisBrainstorm.com: Crisis advice

Coloring Therapy: A complementary modality based on suspension of the inner dialogue and our powers of self discovery and upliftment through coloring. Articles and resources available.

Books Monthly (http://www.booksmonthly.com) - A monthly publication featuring book reviews, author interviews, and literary news.

http://www.beingasuccess.com offers free success reports, online success courses, life coaching and personal development specialists. Learn the techniques and strategies to have more success in every area of your life.

Daily Motivation Each day Liftyourgame.com sends you a motivational quote to inspire you to greatness.

Easy and Cheap Long Distance - Your guide for telephone savings. Simpilify long distance with this easy to use web site. Valuable consumer information on choosing a long distance plan and making international calls.

EmarketingMag offers emarketing services, Search Engine Internet directory, branding, Internet Marketing, information, search engine, and web guide, vacation, travel, airline reservations, entertainment, and sightseeing; it highlights discounts tourism, hotels, restaurants and airfare.

http://www.confidenceworld.com - free confidence building exercises, tools and resources for a confident new you.

Fran Baker, Author of Once A Warrior and Owner of Delphi Books -- http://www.FranBaker.com

Addresses.com allows you to search email address, business listings and the web.

Lift Your Game.com - http://www.liftyourgame.com - receive a famous inspirational quote daily to motivate you to greatness.

Million Dollar Computer Consultant offers free articles, white papers, and a newsletter as well as excerpts from and information on their book.

www.hypnoplace.com Self-Help Tools on the Internet to help you Attain, Maintain & Expand YOUR Goals with Speed, Ease, Comfort & Joy.

Black Panther Publishing Animal related books. Fiction and nonfiction.

New Day Publications Inspiration / Nonfiction

Eyelevel Books Comprehensive book production services for self publishing authors, from a company used to serving the needs of major commercial publishing houses.

venturebooks Books that help you start and manage a business.

RSBPress The Savvy Woman's Guide to Owning a Home, How to Care For, Maintain and Improve Your Home

Book Editing Associates Fiction and nonfiction editing, writing, and publishing assistance.

The Jungle Cat Hybrid Book Exciting New Pet!

C. G. Kase Emerging author of intense action-thrillers set in modern day America

Joan E. Phelps Book Marketing Communication & Public Relations Consultant"Helping Writers & Publishers with Strategic Marketing Solutions

MPG Press Inspirational Pocket Workbooks and Adventure Stories

Coleman Ranch Press Unique California history books.

William Creed, author Comes The End,a Sci-Fi Adventure

Rhaeva Author site for the fantasy series begun with "Rhaeva"

Annwn, the Wild Wyrd Web Site Author's home-page/e-zine with sections for fiction,motorcycling, astrology, gardening and more.

Ravensmeet Online Community Friendly, diverse online community with creative projects and small press 'zine.

Harbinger Publications presents The Couple's Guide to Love & Money&8212;find self-tests, forums, excerpts from the book and more at the website.

MedSave.com will help you find affordable, high-quality health insurance plans.

Crawford Direct: creative marketing ideas to help you improve the results from your website and make the most of your online investment.

Learn how to successfully manage your life at Success Methods. Offers a free 9-part success course.

AdAnalysis Pro: Easy do-it-yourself ad analysis for small business, small office, and entrepreneurs.

Quality Internet Marketing provides a directory with hundreds of links to marketing related websites.

Inspire yourself with the Power Up Passage of the Day and the Power Performance Program at The Motivational and Inspirational Corner.

Get your free Motivation123 Idea-Kit, free motivation newsletter, and hundreds of quick and easy tips to help you reach your goals and improve your attitude at http://www.motivation123.com.

Free Publicity, the newsletter for PR-hungry businesses, is dedicated to teaching the craft of public relations to savvy businesses & entrepreneurs.

DynamiteCovers.com offers custom designed boxes and book cover graphics for websites, as well as a selection of graphics that may be customized and downloaded free.

Get a free 7-day marketing course and trial versions of marketing software at www.hitsnclicks.com

BuildingBrands provides online resources for business owners and business managers who want to make better marketing decisions.

The Journalists Toolbox: Online Resources for Reporters and Editors features more than 8,000 Web sites helpful to the media and anyone else doing research, as well as a free newsletter.

Upper Access Books hosts a page of links for book lovers, ranging from the big on-line bookstores to tiny independent publishers. This is a great place to visit to browse for important books you might not have known about otherwise.

Home Based Business News: Featuring timely news, tips and ideas you can use to launch and maintain your very own home based business.

Anyone Can Sell Online - free articles, e-books, and email courses to help you sell your product or knowledge online.

How I Promote My Website - covers the basics, the important ways to promote your site. You will find links to a selection of the best resources on the web.

Harriet Meyerson, The Confidence Center - Employee Morale & Personal Confidence - descriptions of seminars, coaching, consulting, and tele-classes as well as articles, morale boosters, confidence builders, resources, and links.

Visit janjasper.com for resources to help you get your office and your workload under control. Strategies to help you work smarter, not harder.

PromtionalPointers: Your Links for Increasing Web Traffic and Website Marketing

Joshua Feinberg's Small Biz Tech Talk - www.smallbiztechtalk.com - Learn how to save money on your small business computer support costs with the free bi-weekly "Tips" e-zine.

Take a free typing test online at http://www.typing-test.com. Other tests are also available including office skills, numeric keypad tests, stockbroker tests, bird identification and driver's license tests.

Independent Publishers of New England - When mainstream publishers overlook quality books, citing that the market is not large enough or the subject is too controversial, independent publishers commit to publishing such works. Browse our new releases, read about our Featured Publisher below, view our participating publishers in the right column, or find a genre that is of interest to you below. Independent publishers offer choices not found elsewhere. IPNE, a group of small publishers committed to publishing, was founded in 1998 with seventeen publishers. Today there are 142 IPNE e-mail publishers who join together in co-op opportunities, advertising, advertising booths at conferences, networking, and exchanging vital publishing information and services.

Home Business Mastery &8212; Your Personal Home Business Resource Center

http://www.prsecrets.com offers dozens of FREE articles, tips and insights on publicity, marketing, and managing the media. Learn to sell yourself without selling your soul from media coach & marketing strategist Susan Harrow.

Resources include reference articles, discussion forums, free ezines, publishing information, free to reprint articles, information on internet marketing... WriteBusiness

Proactivate - Affordable Outsourcing and Support, Professional Project Management, Feature-rich Business Web Hosting, Fully Virtual Work Environment.

Eagle's Nest Marketing is dedicated to offering only the highest quality internet marketing tips, techniques, tools, advertising avenues, work from home business opportunities, and free games.

Speaking About Work...™ http://www.speakingaboutwork.com Dr. Rhoberta Shaler will assist you and your team to communicate, cooperate and collaborate for individual and organizational success. Explore this site for information,free tools, subscriptions and articles to help you get started right away.

Whispers Magazine - Online magazine for women - careers, style, health, finance, fashion, parenting.

If you want more people to visit your website, you must know how to create search-engine-friendly webpages, and then submit your URL to all the major search engines. That's what this site is all about -- www.selfpromotion.com.

A massive directory of books and other resources on Internet marketing--including hotlinks wherever possible.

John Kremer, author of 1001 Ways to Market Your Books, publisher of Book Marketing Update, and keeper of the Bookmarket e-mail list, now has a website.

Starting a blog? Here's a nice get-started-with-blogging guide.

BookIdea.com: Magazine & Resources to Help Small Publishers, Self-Publishers, Authors and Newspaper & Magazine Freelancers Build Better Businesses & Make More Money.

At last, SOMEBODY has put together a national (US) toll-free directory that includes phone numbers serviced by all long distance carriers. Unfortunately, it only has the numbers that people register, so if you know people with toll-free numbers, please let them know about this.

The Small Business Advisor. Information to help entrepreneurs and small businesses be successful. Disclaimer: He sells my book, Marketing Without Megabucks: How to Sell Anything on a Shoestring

Escrow.com is the solution for a common source of online fraud -- buying or selling on the Internet and having your money or your merchandise stolen from you.

A wonderful service allows you to select media from a list of many thousands by topic and type of media, target them with pinpoint accuracy for the exact press release you're creating, and visit over 3,000 media Web sites directly. I recommend Direct Contactıs services as a satisfied user, and I'm excited enough that I signed up to be an associate. If you visit his site, I would appreciate it if you put "Frugal Horowitz" in the Associates box.

Pen Central Press offers divorce preparation and recovery books.

Bob Cortez's Total Quality Marketing site offers many resources for businesses--especially home-based businesses, including a discussion board, monthly newsletter, and the Homebiz e-mail discussion list. CAUTION: not for Java-hostile browsers.

The Texas Cultural and Arts Network has a very nice page of links for publicity and writing resources (including an article on this site)

Mailing lists on the Internet are fabulous resources. Learn from--and market to--the best in your field! And if Web/Internet marketing is part of what you do, you should check the archives for some of the best discussion lists. For instance: Internet Advertising Digest, Internet Sales Digest, and the now-defunct but still-archived Internet Marketing Digest.

Veltisezar "Velty" B. Bautista is the award-winning author/publisher of five books, including "How to Build a Successful One-Person Business: A Common-Sense Guide to Starting & Growing a Company." Also several titles of interest to the Filipino community.

Shel Horowitz has covered many interesting and informative speakers for the University of Massachusetts Family Business Center. If issues of succession planning, estate taxes, and family harmony are important in your business, go have a look at it.

BizMove.com - "The Small Business Knowledge Base." A comprehensive free resource of small business information. Packed with dozens of guides, tools and techniques.

Free Press Release Posting

http://www.quickturnmarketing.com/ REVEALED! Jealously Guarded Secrets Of A Rebel Copywriter...This Staggering Library Of Uncensored Articles Will Absolutely Shatter your Perception of Marketing - And Leave Your Mind Literally Buzzing With Hundreds of Breakthrough Strategies You Can Start Applying To YOUR Business - Right Now!

Effective Presentation Training: Boost your effective presentation and public speaking skills with quality presentation training courses in the UK.

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