That's how Lady Gaga (Stefani Germanotta) describes herself in 
a 60 Minutes interview, a "student of the sociology of fame". 
But many of us (me included) are not really looking for fame. 
At least not the helicopters-hovering-over-your-backyard variety. 
It's a little bit scary. 
Gaga says part of mastering the art of fame is getting people 
to pay attention to the things you want them to pay attention to 
and not pay attention to the things you don't want them to pay 
attention to. 
She talks about maintaining a sense of privacy without feeling 
like you're withholding anything from your fans. What I prefer to attract, rather than fame, is recognition, respect and perhaps even a touch of fascination from a narrow audience, my ideal audience. 
Beyond that narrow audience (in my case entrepreneurs, authors ,
consultants, coaches, independent professionals--OK maybe not so narrow...) 
I want to preserve my anonymity. And this is totally possible. 
The average Joe on the street doesn't know Frank Kern, Rich Schefren, 
Dan Kennedy but they are superstars to a very narrow audience 
an audience that hangs onto their every word. 
Yet these guys can go to the movies and spill Mountain Dew on 
the person in front of them without being recognized. Decide what level of visibility you seek before seeking it. It will affect the way you pursue it. 
Tsufit Author, Step Into The Spotlight! : A Guide to Getting Noticed 
You may reprint any article in this series in your ezine, newsletter or
on your website provided that you do not change it and provided that you
add the words, "By Tsufit c. 2006-2014" and include the resource box
Tsufit, author of Step Into The Spotlight! coaches entrepreneurs and
keynote speakers and authors to captivate their audiences. To receive
all the articles in this series, enter your name at
www.secretsfromthespotlight.com More information on Tsufit at

SecurityMetrics for PCI Compliance, QSA, IDS, Penetration Testing, Forensics, and Vulnerability Assessment


Many of the 1000+ articles on Frugal Fun and Frugal Marketing have been gathered into magazines. If you'd like to read more great content on these topics, please click on the name of the magazine you'd like to visit.

Ethics Articles - Down to Business Magazine - Frugal & Fashionable Living Magazine
Global Travel Review - Global Arts Review - Peace & Politics Magazine
Frugal Marketing Tips - Frugal Fun Tips - Principled Profit
Why The Business Ethics Pledge Campaign
Clean and Green Marketing

Our Privacy Policy

Click here to order Shel's books on cost-effective and ethical marketing

This site is brought to you by Shel Horowitz,
Director of Accurate Writing & More--bringing you marketing,
writing, and career assistance since 1981.
(413) 586-2388

For information on reprinting articles from this site, click here.

You're also invited to visit our sister sites:
(ethical, cooperative, and profitable business success) http://www.frugalfun.com
(How to have more fun and spend a lot less money)
(marketing, writing, and career services)

Social networking icons by komodomedia.com.

Disclosures of Material Connections:

Site copyright © 2000-2011 by Shel Horowitz